SPORTS PARTNERSHIP

bibigo, creating shared experiences
through food and sports

Korea’s only official
PGA TOUR tournament

CJ Group has been hosting THE CJ CUP since 2017 to create a place
where Korean male golfers compete with world-class players.
CJ Group hopes to become a sports and cultural platform
that spreads CJ brands and K-lifestyle globally.
bibigo is proud to be the official sponsor of THE CJ CUP
and as such be able to introduce authentic and
modern Korean flavors to golf fans around the world.
Create a new lifestyle through sports together with bibigo.

Global Marketing Partnership

In October 2021, CJ CheilJedang began its journey
as the first global marketing partner of the LA Lakers.
As its top sponsor, bibigo logo is proudly represented on the official jersey
and throughout the Crypto.com Arena.
CJ hopes to promote Korean food culture to basketball fans
beyond LA,across the U.S., and globally.
This monumental partnership marks a new marketing history of
two global cultural and sports icons joining.